Essay on Creon As The Tragic Hero Of Antigone by Sophocles

Creon As The Tragic Hero Of Antigone by Sophocles Greek tragedy would not be complete with out a tragic hero. Sophocles wrote Antigone with a specific character in mind for this part. Based on Aristotle’s definition, Creon is the tragic hero of Antigone. Creon fits Aristotle’s tragic hero traits as a significant person who is faced with difficult decisions. Creon is significant because he is king. This makes him both renowned and prosperous. Creon is not completely good nor completely bad; he is somewhere in-between, as humans are. The audience can relate to this and they admire his qualities of intelligence in political affairs. They can also relate to his ability to make hard decisions with apparent ease. These hard decisions are†¦show more content†¦Creon doesn’t want to show weakness, even for family, but he doesn’t want to kill Antigone, who is not only his niece and sister, but engaged to his son. The final decision that Creon must make is whether or not to revoke his death sentence on Antigone. Creon would be doing the right thing, but it would show that he was wrong in a previous decision and he does not want to admit that he was wrong. Unfortunately, Creon does not always make the correct decision because of personality traits that he possesses. When Creon sentences Antigone to death, he is wrong. This decision is based on Creon’s downfalls. He has hamartia and he judges wrong, and he also suffers from hubris. He is excessively prideful and believes that his choice is the only correct one. Creon also has an inaccurate view of his place in relation to the Gods. He believes he is in a position to know what They want and know what They feel is best. No mortal truly knows what the Gods want, but Creon believes he does because he cannot imagine that what he believes is wrong, even to the Gods. Antigone’s death is a bad decision that Creon makes based on his beliefs that the Gods view Polyneices as a traitor and would not want him honored in death. Creon’s bad decision leads to his eventual downfall and demise. Creon realizes his hubris and his wrong decision a little too late. Antigone is already dead, and he cannot correct his wrong-doing. This makes the audience feel pity for him, for heShow MoreRelatedEssay on Creon as the Tragic Hero in Sophocles Antigone1326 Words   |  6 PagesCreon as the Tragic Hero in Antigone     Ã‚   This essay will compare two of the characters in â€Å"Antigone†, Antigone and Creon, in an effort to determine the identity of the tragic hero in this tale.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   To identify the tragic hero in Sophocles’ renowned play â€Å"Antigone†, we should first consider both the elements present in Greek tragedies and what characteristics define a tragic hero. Aristotle’s definition of tragedy is: â€Å"Tragedy is a story taking the hero from happiness to miseryRead More Creon as Tragic Hero of Sophocles Antigone Essay593 Words   |  3 PagesCreon as Tragic Hero of Sophocles Antigone There has always been a bit of confusion as to the tragic hero of the Greek Drama Antigone. Many assume that simply because the play is named for Antigone, that she is the tragic hero. However, evidence supports that Creon, and not Antigone, is the tragic hero of the play. Examining the factors that create a Greek Tragedy, and a tragic character, it is clear that the tragic hero is in fact Creon. First, take into account the timeframe in whichRead MoreEssay on Creon as the Tragic Hero of Sophocles Antigone997 Words   |  4 PagesCreon as the Tragic Hero of Sophocles Antigone   Ã‚  Ã‚  Ã‚   Who is the true tragic hero in Sophocles Antigone?   This question has been the subject of a great debate for numerous years.   Equal arguments exist that portray Antigone as the tragic heroine in the play and Creon as the tragic hero.   Aristotle, in his study of Greek drama entitled Poetics, provided the framework that determines the tragic hero of a work.   Though Antigone definitely possesses the characteristics and qualities thatRead More Creon is the Tragic Hero in Sophocles Antigone Essay627 Words   |  3 Pages Creon is the Tragic Hero of Antigone nbsp; When the title of a play is a characters name, it is normally assumed that the character is the protagonist of the play. In Sophocles Antigone, most people probably believe Antigone to be the tragic heroine, even after they have finished watching the play. It may be argued, however, that Creon, not Antigone, is the tragic character. When we examine the nature and concept of the Greek Tragedy and what it means to be a tragic character, it becomesRead More Creon As Tragic Hero of Sophocles’ Antigone Essay836 Words   |  4 PagesCreon As Tragic Hero of Sophocles’ Antigone Since the play’s inception, there has always existed a contention concerning the true hero of Sophocles’ Antigone. It is a widely held belief that Antigone must be the main character simply because she and the drama share name. This is, of course, a very logical assumption. Certainly Sophocles must have at least meant her to be viewed as the protagonist, else he would not have given her the play’s title. Analytically speaking, however, Creon doesRead MoreEssay on Creon The Tragic Hero of Sophocles Antigone723 Words   |  3 PagesCreon The Tragic Hero of Sophocles Antigone Every Greek tragedy must have a tragic hero. In Sophocle’s play, Antigone, the most tragic hero is Creon. He is an essentially good man of high position who takes pride in his role as king. He possesses the tragic flaws of excessive pride and an oversized ego. This causes the tragic reversal that leads to his emotional ruin and eventual remorse and repentance. As King of Thebes, Creon is forced to make difficult decisions. As a new ruler, he feelsRead MoreEssay about The Tragic Hero Creon in Antigone by Sophocles818 Words   |  4 PagesIn the play, Antigone by Sophocles, at first glance readers assume that Antigone is the tragic hero. However, this is not the case. Although Antigone does display some characteristics of a tragic hero, I believe that Creon is the true tragic hero. For many readers, it may be a challenge to see Creon as the tragic hero; however, when you take a second look at the play, you can see that Creon displays every quality of a tragic hero. Creon’s power and pride as well as going against the gods all leadRead More Creon as the Ideal Tragic Hero of Sophocles Antigone Essay1908 Words   |  8 PagesCreon as the Ideal Tragic Hero of Antigone Tragedy always involves human suffering, but not everyone who suffers is a Tragic Hero. According to Aristotle, there are five basic criteria that must be met for a character to be considered a Tragic Hero. Aristotle’s ideas about tragedy were recorded in his book of literacy theory titled Poetics. In it he has a great deal to say about the structure, purpose and intended effect of tragedy. His ideas have been adopted, disputed, expanded, and discussedRead MoreEssay about Creon Defines the Tragic Hero in Sophocles Antigone762 Words   |  4 PagesAntigone - Creon Defines the Tragic Hero   Ã‚   Antigone, written by Sophocles is a tale of a tragic hero who suffers with the recognition and realization of his tragic flaw. Although this short story is titled after Antigone, Creon is the main character and he provides the moral significance in the play. First, Creon withholds the respect of his citizens but it is clear to them he is not perfect through his pride (tragic flaw). Secondly, his radical reversal of fortune is made clear afterRead MoreEssay about The True Tragic Hero of Creon in Sophocles Antigone1621 Words   |  7 PagesThe True Tragic Hero of Creon in Sophocles Antigone There has always been a great debate over who is the true tragic hero in Sophocles Antigone. Many scholars would stake claim to Antigone possessing all the necessary characteristics of a true tragic hero, but many others would argue that Creon holds many qualities as well. It is hard to discount Antigone as a tragic hero, because in fact, the play bears her name, but from careful reading, Creon meets Aristotles criteria exactly and fits

Consumer Promotion free essay sample

I expect this report to fulfill the requirements of my internship program (BBA 449) at Unilever Bangladesh Limited. I have put in my best efforts to make this report a success. However, I am sure that this report could have been a more superior one, if it had not been my first time to conduct such a relational study. However this has obviously been a great source of learning for me to conduct similar research studies in future. I would like to express my sincere gratitude to you for your guidance and suggestions in preparing the report. I will be happy to provide any further explanation regarding this research report if necessary. Thanking You. Sincerely yours, Muhammad Mashfiq Huq ID# 0131001 Acknowledgements In preparing this report a considerable amount of thinking and informational inputs from various sources were involved. I express my sincere gratitude to everyone who contributed towards making this research report possible. Major contributions were received from officials at Unilever Bangladesh Limited and Independent University, Bangladesh. First of all I would like to thank the authorities of Unilever Bangladesh Limited to give me the prized opportunity to do my internship at their prestigious organization. The experience and knowledge gained at Unilever Bangladesh Limited helped me immensely to address and understand all the elements related to my report, which I otherwise would not have understood so well. I would like to specially thank my supervisor at Unilever Bangladesh Limited, Mr Rajeeb Bhattacharjee, Product Group Manager for Wheel, for his absolute support, co-operation and encouragement that he extended to me from the very first day. In spite of having a very busy schedule, he made sure in every way that I acquire the best possible exposure and knowledge during my tenure as an intern under him. My sincere gratitude goes to my internship supervisor Mr. Muzahid Akbar, for encouraging me at the very first place, to undertake such a relational study to fulfill my internship requirements. He gave all the time and attention, which I needed to complete my research and compile my report in as much orderly way as possible. Last but not the least I would like to thank the respondents of my survey, for sparing the time to fill out the questionnaires. This research would not have been possible without their valuable inputs. Table of Contents Page Executive Summary 1. 0 Introduction 1. Statement of the Problem 1. 2 Purpose of the Study 1. 3 Research Timeline 1. 4 Limitations 2. 0 Review of Literature 2. 1 Consumer Promotion 2. 2 Price Perceptions 2. 3 Product Quality Perceptions 2. 4 Brand Loyalty 2. 5 Relation between consumer promotion and product quality perception 2. 6 Relationship between price perception and product quality perceptions 2. 7 Relationship between consumer promotion and brand loyalty 2. 8 Relationship between price perception and brand loyalty 2. 9 Relationship between quality perception and brand loyalty 3. 0 Research Questions 4. 0 Hypothesis 5. Development of Conceptual Framework I 1 2 2 2 2 3 3 4 4 5 6 6 7 7 8 9 9 10 6. 0 Methodology 6. 1 Research design 6. 2 Sampling method 6. 3 Survey instrument 6. 4 Data Collection 6. 5 Data Analysis 7. 0 Results 7. 1 Reliability coefficients and descriptive statistics 7. 2 Correlation analysis 7. 3 Regression analysis 7. 3. 1 Regression analysis for Model 1 7. 3. 2 Regression analysis for Model 2 8. 0 Assessment of Research Hypothesis 9. 0 Recommendation 10. 0 Conslusion References Appendices 11 11 11 12 13 13 13 13 15 16 16 17 18 22 24 25 29 List of Tables Page 1. Reliability coefficients and descriptive statistics 2. Correlation matrix of the study variables 3. Stepwise regression on Product Quality Perceptions 4. Stepwise regression on Brand Loyalty 13 15 16 17 Executive Summary This paper is directed towards exploring the relationship between consumer promotion, price perception, product quality perceptions and brand loyalty in the detergent market of Bangladesh. Through sizeable literature review and discussions it is known that there is considerable correlation that exists among the study variables mentioned above. The data sampling was conducted on the customers of different brands of detergents. A structured questionnaire was used to find out the views of people regarding consumer promotion in detergent brands, price perceptions about the promoted brands of detergent, product quality perceptions about those brands and also to find out about brand loyalty in the detergent markets. A correlation analysis and a stepwise regression analysis were run on the collected data to analytically explore the relations and their extent. It was found that consumer promotion is positively correlated with the product quality perceptions and brand loyalty of those brands. Meaning that if a person views the consumer promotion positively, then his/ her perception of the product quality about a promoting brand will be proportionately high. It also means that the chances of the same person being brand loyal towards that brand would also be high. There is a positive correlation of price perception with perceived quality and brand loyalty. According to this, if the perceived prices of the promoted brands are fair then it would have positive effects on product quality perception and brand loyalty of that brand. It has also been found that product quality perceptions about promoted brands are positively correlated with brand loyalty of those brands. Overall consumer promotions are expected to give positive results with the people who have positive views about consumer promotion and who can be influenced by promotional efforts. So while deciding about consumer promotion it should be thought in advance that who is the consumer promotion activity aimed at. This way wastage of large amounts of money can be avoided by spending on ineffective consumer promotion activity. Every effort should be given to make the consumers think that the prices of the promoted brand are fair, even when there is no promotional activity is undertaken. Though there is a tendency in the detergent market to provide frequent promotional offers, yet the perceived quality should in no way go down because there is a good possibility that the brand loyalty would also go down. Introduction Bangladesh has a detergent market of about 8. 8 billion taka of which Unilever occupies a share of 30% making it the market leader. The major competitor brands in the detergent market for Unilever are Keya, Chaka and Tibet. To fight this steep competition the above mentioned companies constantly run consumer promotion in hope to sell more than the respective competitors. Although this strategy worked well at first but with the passage of time, the intense consumer promotions have done little to prevent Unilever from loosing shares to its competitors. In 2004, Wheel, Unilever’s largest detergent brand ran about nine consumer promotions where as in 2005 it ran no consumer promotions at all. Consumer promotion over all is a very expensive affair. Unilever has the largest brands of detergent and so the cost of providing a consumer promotion offer is also large by the same proportion. Besides the competitor brands are known to involve in some unfair practices. They pay a very low wage rate to their labours so overhead costs are low, they under invoice their imported raw materials so that they can evade import taxes and other duties, so they save a lot of money in the process. They can then utilize this money for consumer promotion and other competitive activities that can earn them a higher share of the market. Therefore it is imperative that consumer promotions and other dependant elements have to be studied, to make sure that if a consumer promotion activity is implemented it is a highly effective one. This way, precious monetary resources have the minimum chances of being wasted. To understand the competition in the detergent market better price perceptions and product quality perceptions about the brands of detergent on promotion are also considered being worth studying. To look at market share issues, the brand loyalty element should also be explored. Statement of the Problem There are many companies that are operating to serve the detergent markets; as a result the competition has heightened. Consumer promotions are being heavily used in the detergent markets to increase sales of each available brand. Consumer promotions, when implemented use up a lot monetary resources. Failure to implement the consumer promotion activity effectively may result in major loss of money. Purpose of the Study The purpose of this research is to explore the relationship between consumer promotions, price perceptions with product quality perceptions and brand loyalty in the detergent market of Bangladesh. Research Timeline 2005 2005 2005 2005 2005 October November November 20 November 28 December 6 Research proposal writing and literature rivew Data collection (surveys etc. ) Data analysis and interpretation Draft submission of research report Submission of research report Limitations There are vast amounts of information and write-ups relating to the topics of this research that are present in the internet and various other sources, but it was not possible to gain access to many such information. So missing out some important aspect of the discussed topics can be a possibility. There is a major time constraint in doing the research work and preparing the report, a much larger pool of information could have been dealt with if there was more time to analyze them. A minimal sample size will be used for this research; if a larger sample was taken into consideration the research would have been more accurate. The survey will be conducted in Dhaka city which could be a possible reason for the people’s mind set to be similar and survey results not being very different from each other, the results could be different if people from outside metropolitan cities were brought under consideration. Review of Literature Consumer Promotion Sales promotions as we know is a very important component of marketing promotion. Consumer promotion (e. g. coupons, samples, contests, sweepstakes, and price packs) is a part of sales promotion that is targeted towards the final buyers of consumer products (Kotler and Armstrong, 2002). There can be various types of consumer sales promotion some are incentive based while others are communicative in nature (Kotler et al. , 1999; Tellis, 1998). The incentive based promotions can be price oriented promotion or non price-oriented promotion. According to Britannica (article 21279) advertising presents a reason to buy a product but consumer promotion offers a short-term incentive to purchase. Consumer promotions often attract brand switchers (those who are not loyal to a specific brand) who are looking primarily for low price and good value. Thus, especially in markets where products are highly similar, consumer promotions can cause a short-term increase in sales. Abraham and Lodish (1987) stated that many consumer goods categories sold 90% of their volume on special deals which is a result of consumer promotion. Consumer promotion is thought to be a tool that helps manufacturers and retailers to achieve their objectives of generating sales (Alvarez and Casielles, 2004). They also stated that the influence of sales promotions on the consumer will also depend on the consumer’s characteristics Price Perceptions According to Schiffman and Kanuk (2004) price perception is about how customers see a product’s price, as high, low or fair. They also stated that perception of price unfairness affect consumers’ perceptions of value and ultimately their willingness to buy a product. According to Moore et al. (2003) years of research concerned with price show both positive and negative perceptions serve as marketplace cues. Several studies have also portrayed the role of price perceptions as an attribute to success (Jiang and Rosenbloom, 2004). When the price perceptions are high this is a sign of positive quality, prestige and status (Moore et al. , 2003). The concept of reference price is related to price perceptions. Schiffman and Kanuk (2004) stated that reference price is the price the consumers use as a basis for comparison in judging another price. It is through reference price that the price perception of a brand of product is formed. When the consumer plans to buy a product, he or she will judge prices comparatively with the reference prices in order to determine whether the price is acceptable or not (Alvarez and Casielles, 2004). They also stated that, a result of consumers’ comparison between the prices and the reference price, potential losses and gains emerge. The consumer perceives a gain when the reference price is higher than the observed price. If the observed price is higher than the reference price, the consumer experiences a loss. Product Quality Perceptions Product quality perceptions represent consumer judgment about the superiority of a product, which the user-based approaches think is essential in describing quality (Forker et al. , 1996). Bundles of attributes together represent a certain level of quality, which therefore provide utility to the customer (Snoj et al. , 2004). The benefits are measured through a perceived level of quality (level of working superiority), a bundle of attributes in comparison with the consumer’s expectations. Schiffman and Kanuk (2004) stated consumers often judge the quality of a product on the basis of a variety of informational cues that they associate with the product. They also stated that the cues can either be intrinsic or extrinsic. Intrinsic cues are related to the physical characteristics of the product itself, like size, colour, flavour, aroma etc. The extrinsic cues on the other hand are related to elements that are put together with the actual product like packaging, pricing, advertising etc. The perceived quality of products and services is central to the theory that strong brands add value to consumers purchase evaluations (Low and Lamb, 2000). Brand Loyalty Brand loyalty is the ultimate desired outcome of consumer learning (Schiffman and Kanuk, 2004). According to Rawly and Dawes (1999) brand loyalty is the likelihood of positive attitudes and behaviours of consumers towards a particular brand, this could amount to repeat purchase and positive word of mouth. They also stated that a loyal customer base is an asset for a company and it reduces the need for seeking new customers. It is also a known fact that retaining current customers requires less money and effort than getting new ones. The strongest measure of brand value is the loyalty a company produces among customers (Aaker, 1996). According to Quester and Lim (2003) brand loyalty is known to have two components, namely attitudinal loyalty and behavioural loyalty. Behavioural loyalty is related to consistent purchase behaviour of a specific brand; it is the consumer’s overt purchase behaviour (Dikempe et al. , 1997) while attitudinal loyalty refers to a highly favourable attitude towards a particular brand. Rowley and Dawes (1999) stated that to understand brand loyalty better the following components of attitude model should be considered: 1. Cognitive component – associated with a â€Å"rational decision making based on informational determinants. 2. Affective component associated with emotions and feelings about the product or service. 3. Conative components – associated with a behavioral disposition. Relation between consumer promotion and product quality perceptions A primary reason for consumer promotion is to give an impression of greater quality and appeal to the potential customers (Alvarez and Casielles, 2004). Sales promotion influence the relative weighting of the utility factors and extends the perceived quality (Groth and Dye, 1999). Sales promotions can offer many benefits, the most obvious being monetary savings, and also motivation to perceive higher quality, convenience, value (Quock and Uncles, 2005). The way a consumer promotion is framed is likely to effect consumers perceptions of price, quality, value, and purchase intentions (Munger and Grewal, 2001). Ong (1997) on the other hand stated that there is a danger of unfavorable consumer perception as a result of consumer promotion activity like bonus packs etc. Consumers tend to think that at the normal price or offering they over pay for a given level of quality, so their quality perception is affected. Relationship between price perception and product quality perceptions The more quality a product possesses the more utility it contains and the more its price should be in the market (Sjolander, 1992). According to Sjolander (1992) it is very much expected that there is a very strong positive relation between perceived price and perceived quality. Perceived quality explains a considerable portion of the variance in the price the consumers are willing to pay for different brands (Low and Lamb, 2000). Unfavorable price perceptions may have a direct effect on customer intention to switch to a different brand, because the consumers might think that the price does not match quality (Jiang and Rosenbloom, 2004). Companies sometimes attempt to appeal to uninformed consumers by using high prices from start as a signal of high quality, with the belief that if they perceive the price of their products to be high then they automatically perceive the product quality to be high as well (Kalita et al. , 2004). Relationship between consumer promotion and brand loyalty According to Alvarez and Casielles (2004) promotions can have, as an effect, the consumer acquiring a brand that he or she would not otherwise try. They also stated that categories of products whose buyers are very loyal, consumer promotion activity like coupons etc that reward the loyalty could have a bigger effect. Srinivasan and Anderson (1998) acknowledged that many times sales promotions are used by new entrants to break consumers’ brand loyalty toward established brands. In the short run, established brands may be able to ignore sales promotions from new brands without serious loss of sales. Over the longer run, however, unless proper defensive and counter-offensive strategies are developed and implemented, established brands can gradually lose their loyal customer base. Dawes (2004) on the other hand stated that repeat buying rates that buying a brand on promotion decreases the likelihood of a subsequent purchase of that brand. Relationship between price perception and brand loyalty Alvarez and Casielles (2004) stated that when the consumer perceives a loss, the utility that the provides (brand) will diminish, and with it the likelihood of purchase will also go down. If, in contrast, the consumer perceives a gain, he or she will be more inclined to purchase the brand. Price perceptions are expected play an increased role in determining both post-purchase satisfaction and brand loyalty (Jiang and Rosenbloom, 2004). According to representative research higher perceived prices leads to expectation of higher perceived quality and value, in turn lead to higher levels of satisfaction of customers, greater levels of customer loyalty and retention and to a greater success of organizations (Snoj et al. , 2004). Relationship between quality perception and brand loyalty According to Ruyter and Wetzels (1997) the perceived quality is often viewed as a pre-requisite for loyalty and that perceived quality contributes positively to increase loyalty. They also stated that the influence of quality on preference loyalty generally varies per industry. Boulding et al. (1993) found positive relationships between quality and repurchase intentions and willingness to recommend to others. Because product quality perceptions influence value, efforts of marketers have focused on improving product quality in order to enhance perceptions of value, and consequently purchase intentions leading to loyalty (Grewal and Munger, 2001). The loyal customers, who gave indication that they would return, will be the internal level for managers to improve their quality in order to increase customer loyalty (Bowen and Chen, 2001). Research Question The following questions have to be addressed for the study: 1. Is there any significant relationship between consumer promotion and product quality perception in the detergent market of Bangladesh? 2. Is there any significant relationship between price perception and product quality perception in the detergent market of Bangladesh? 3. Is there any significant relationship between consumer promotion and brand loyalty in the detergent market of Bangladesh? 4. Is there any significant relationship between price perception and brand loyalty in the detergent market of Bangladesh? 5. Is there any significant relationship between product quality perception and brand loyalty in the detergent market of Bangladesh? Hypothesis The hypothesis that can be derived from the research questions are: 1. There is significant relationship between consumer promotion and product quality perception in the detergent market of Bangladesh. 2. There is significant relationship between price perception and product quality perception in the detergent market of Bangladesh. 3. There is significant relationship between consumer promotion and brand loyalty in the detergent market of Bangladesh. . There is significant relationship between price perception and brand loyalty in the detergent market of Bangladesh. 5. There is significant relationship between product quality perception and brand loyalty in the detergent market of Bangladesh. Development of Conceptual Framework †¢ Consumer Promotion †¢ Price Perception †¢ Product Quality Perception Figure 1 . Model 1: Conceptual F ramework of research variables †¢ Consumer Promotion †¢ Price Perception †¢ Product Quality Perception †¢ Brand Loyalty Figure 2. Model 2: Conceptual Framework of research variables Methodology Research design The illustrations of the conceptual framework model 1 and 2 (Figure 1 and 2) above gives a visual idea of the relationship and structure that exists among the study variables. The main purpose of the research is to assess the existing correlation among the variables. This research is about exploring and understanding the relationship that exists between consumer promotion, price perception with product quality perceptions and brand loyalty in the detergent market of Bangladesh. Here in the first model (figure 1) the independent variables are assigned to be consumer promotions and price perceptions. The dependant variable on the other hand is product quality perception. In the second model (figure 2) the independent variables are consumer promotions, price perceptions and product quality perceptions, in this case the dependant variable is brand loyalty. So the researcher is attempting to find out, if any changes in the independent variable have a changing effect on the dependant ones as well, thereby proving that a relationship exists. The researcher also tried to find out the degree to which a change in the dependant variables has an impact on the independent ones, in other words the degree of relation is also explored here. Therefore the correlation study was chosen for this research. Sampling method The required data for this research was collected from the regular customers of detergents. There was no particular sample frame available for this research so convenience sampling was used, as it is also the cheapest and the easiest methods of sampling. The sample frame for this research consisted of shoppers (mainly house wives) at different shopping centres and stores etc, and also the parents of school children were included. In the shopping centres the researcher surveyed the people who seemed to be the most appropriate respondent for this kind of survey. The parents of kindergarten students, who spend time waiting for their kids outside the schools, were also surveyed, because they usually have a lot of time to spare and can give valuable inputs. Due to time constraints the survey was conducted in Dhaka city only. Over all there were about a 104 people who participated in the survey. Survey instrument A structured questionnaire was used to collect data. The questionnaire consists of different parts to gather information on the different variables under considerations. The questionnaire is the best instrument for the survey in this case because, for a correlation study the sample sizes have to be very large as it is quantitative in nature, so surveying so many people with personal interviews or observations would be next to impossible. With questionnaires, no responses of the respondents can be missed out. It gives more time to the respondents to think and then give the answers. And it is a quicker and cheaper way to conduct the survey. Questionnaires can be conducted in any environment, with minimum influence of the outside environment. Questionnaires also have the advantage of keeping the personal details of the respondents confidential. A sample of the questionnaire has been attached in the appendix 1. The first 6 questions have been set to measure the respondents’ opinions regarding sales promotion.

Afghan Women and Violation of Their Rights

The History of Space Shuttle Challenger

The History of Space Shuttle Challenger Each year in January, NASA honors its lost astronauts in ceremonies marking the loss of space shuttles Challenger and Columbia, and the Apollo 1 spacecraft. The space shuttle  Challenger, which was first called STA-099, was built to serve as a test vehicle for NASAs shuttle program. It was named after the British Naval research vessel HMS Challenger, which  sailed the Atlantic and Pacific oceans during the 1870s. The Apollo 17 lunar module also carried the name of Challenger. Space Shuttle Challenger Liftoff. This spacecraft was lost on January 28, 1986, when it exploded 73 seconds after takeoff. Seven crew members lost their lives. Public Domain, NASA In early 1979, NASA awarded space shuttle orbiter manufacturer Rockwell a contract to convert STA-099 to a space-rated orbiter, OV-099. It was completed and delivered in 1982, after construction and a year of intensive vibration and thermal testing, just as all its sister ships were when they were built. It was the second operational orbiter to become operational in the space program and had a promising future as a historic workhorse delivering crews and objects to space.   Challengers Flight History On April 4, 1983, Challenger launched on her maiden voyage for the STS-6 mission. During that time, the first spacewalk of the space shuttle program took place. The Extra-Vehicular Activity (EVA), performed by astronauts Donald Peterson and Story Musgrave, lasted just over four hours. The mission also saw the deployment of the first satellite in the Tracking and Data Relay System constellation (TDRS). These satellites were designed for communications between Earth and space. The next numerical space shuttle mission for Challenger (though not in chronological order), STS-7, launched the first American woman, Sally Ride, into space. For the STS-8 launch, which actually occurred before STS-7, Challenger was the first orbiter to take off and land at night. Later, it was the first to carry two U.S. female astronauts on mission STS 41-G. It also made the first space shuttle landing at Kennedy Space Center, concluding mission STS 41-B. Spacelabs 2 and 3 flew aboard the ship on missions STS 51-F and STS 51-B, as did the first German-dedicated Spacelab on STS 61-A. Challenger once carried a spacelab to orbit for astronauts to use for scientific missions. NASA Marshall Space Flight Center (NASA-MSFC) Challengers Untimely End After nine successful missions, the Challenger launched on its final mission, STS-51L on January 28, 1986, with seven astronauts aboard. They were: Gregory Jarvis,  Christa McAuliffe,  Ronald McNair, Ellison Onizuka,  Judith Resnik,  Dick Scobee,  and Michael J. Smith. McAuliffe was to be the first teacher in space and had been selected from a field of educators from around the United States. She had planned a series of lessons to be conducted from space, broadcast to students throughout the U.S.   Space Shuttle Challenger Disaster STS-51L Pictures - LOX Tank Rupture. NASA Seventy-three seconds into the mission, the Challenger exploded, killing the entire crew. It was the first tragedy of the space shuttle program, followed in 2002 by the loss of the shuttle Columbia.  After a lengthy investigation, NASA concluded that the shuttle was destroyed when an O-ring on a solid rocket booster failed. The seal design was faulty, and the problem was made worse by unusually cold weather in Florida just prior to launch.  Booster rocket flames passed through the failed seal, and burned through the external fuel tank. That detached one of the supports that held the booster to the side of the tank. The booster broke loose and collided with the tank, piercing its side. Liquid hydrogen and liquid oxygen fuels from the tank and booster mixed and ignited, tearing  Challenger  apart.   A piece of the space shuttle Challenger that was recovered, being placed into its final resting place at Kennedy Space Center. NASA Headquarters - GReatest Images of NASA (NASA-HQ-GRIN) Pieces of the shuttle fell into the ocean immediately following the breakup, including the crew cabin. It was one of the most graphic and publicly viewed disasters of the space program and was filmed from many different angles by NASA and observers. The space agency began recovery efforts almost immediately, using a fleet of submersibles and Coast Guard cutters. It took months to recover all the orbiter pieces and the remains of the crew.   In the wake of the disaster, NASA immediately halted all launches. The restrictions on flight lasted for two years, while the so-called Rogers Commission investigated all aspects of the disaster. Such intense inquiries are part of an accident involving spacecraft and it was important for the agency to understand exactly what happened and take steps to make sure such an accident didnt occur again.   Space Shuttle Challenger final crew. NASA Headquarters - GReatest Images of NASA (NASA-HQ-GRIN) NASAs Return to Flight Once the problems that led to the Challengers destruction were understood and fixed, NASA resumed shuttle launches on September 29th, 1988. It was the seventh flight of the Discovery orbiter The two-year moratorium on launches put a number of missions back, including the launch and deployment of the Hubble Space Telescope. In addition, a fleet of classified satellites was also delayed. It also forced NASA and its contractors to redesign the solid rocket boosters so that they could be safely launched again.   The Challenger Legacy To memorialize the crew of the lost shuttle, the victims families established a series of science education facilities called the Challenger Centers. These are located  around the world and were designed as space education centers, in memory of the crew members, particularly Christa McAuliffe.   The crew has been remembered in movie dedications, their names have been used for craters on the Moon, mountains on Mars, a mountain range on Pluto, and schools, planetarium facilities  and even a stadium in Texas. Musicians, songwriters, and artists have dedicated works in their memories. The legacy of the shuttle and its lost crew will live on in peoples memory as a tribute to their sacrifice to advance space exploration. Fast Facts Space shuttle Challenger was destroyed 73 seconds into launch on January 28, 1986.Seven crew members were killed when the shuttle broke apart in an explosion.After a two-year delay, NASA resumed launches after an investigation found underlying problems for the agency to solve. Resources NASA, NASA, er.jsc.nasa.gov/seh/explode.html.NASA, NASA, history.nasa.gov/sts51l.html.â€Å"The Space Shuttle Challenger Disaster.†Ã‚  Space Safety Magazine, www.spacesafetymagazine.com/space-disasters/challenger-disaster/. Edited by Carolyn Collins Petersen.

Summary Essay Example | Topics and Well Written Essays - 1250 words - 1

Summary - Essay Example that Ronald Regan did not formulate the drug law with the intention of saving the American society but with the intention of making his leadership popular. From the interview, it is evident that the new drug law simply focuses much on fishing out African-Americans and taking them to prison since the notion that most police departments have is that individuals from this race are potential criminals. As a result, the drug law, as Michelle asserts, is simply a replica of the Jim Crow System, which ensures mass African-Americans incarceration. Certainly, the evidences provided by Michelle are backed up by most of the incoming callers who also agree that the drug law is just but another form of Jim Crow System (On-Point with Tom Ashbrook). Generally, the drug law has resulted to some innocent individuals being taken to jail for drug offences, thereby their rights being violated. Since most U.S. police departments are keener on the way African-Americans carry out themselves than other races, a higher percentage of prisoners in most jails are African-Americans. Therefore, there is clear evidence that racial discrimination against African American still exists, and there is enough evidence depicted when an explanation of what feels like to be a young African-American in the U.S. is described; African-Americans are always viewed as potential criminals. In this On-Point Radio discussion, Tom Ashbrook interviews two guests; David K. Randall (a professor at New York University) and Rosalind Cartwright (a professor at Rush University). The discussion focuses much on Randall’s book â€Å"Dreamland: Adventures in the Strange Science of Sleep.† Generally, what inspired Randall to write this book was the fact that he used to sleepwalk. Therefore, after visiting several doctors with few positive results, he decided to carry out research on sleep in humans. According to Randall, his main focus was to recognize whatever takes place when an individual is asleep. In addition,

Legal research skills Essay Example | Topics and Well Written Essays - 1000 words

Legal research skills - Essay Example 8. Which documents must be obtained before conducting a charitable collection and from which bodies a) The promoters of the charitable collection must hold a public collections certificate obtained from the Commission (S 52 (1)), and b) A permit issued by the local authority in whose area it is conducted (S 59 (1)) 9. What types of financial assistance may a Minister give to a charity Financial assistance may be given by way of: (a) grants, (b) loans, (c) guarantees, or (d) incurring expenditure for the benefit of the person assisted. (S 70 (2)) 10. What is the maximum period a person can be a member of the Charity Commission Membership in a Charity Commission is only for a maximum of 3 years. (Schedule 1A, S3(1)) Task 2: Statutory Instruments (SIs) Chosen statutory instrument (SI): Cattle Identification Regulations 2007 (SI 2007/529) 1. When did the regulations come into force The regulation came into effect on the 6th April 2007 (S 1) 2. What is a "holding" under the regulations A "holding" means any establishment, construction or, in the case of an open-air farm, any place in which cattle are held, kept or handled (S 2(1)(c)) 3. When must ear tags be applied to ears of bison The keeper must apply both tags when the calves are separated from their dams or within nine months of the birth, whichever is the sooner. (Schedule 1, 1(3)(c)) 4. A farmer discovers that his cow has lost her ear tag. She was born on 1 February 2007 in Somerset. What must the farmer do and by when He must, within 28 days of the discovery, replace it with another ear tag bearing the same number (which must be a primary tag if the original was primary or a primary or secondary tag if the original tag...(S 18) c) the need for the charity (or the receiving charity in the case of a transfer) to have purposes which are suitable and effective in the light of current social and economic circumstances (S18) He must, within 28 days of the discovery, replace it with another ear tag bearing the same number (which must be a primary tag if the original was primary or a primary or secondary tag if the original tag was secondary) and failure to do is an offence. (Schedule 1, (4)(2)) In the case of a dairy herd, the second ear tag is applied within 20 days from the birth of the calf (Schedule 1, 3 (c)). From the time the Farmer or keeper applies that 2nd tag, he must within 7days register the calf (Schedule 2, 3(1)). The judges in the case were Lord Brown-Wilkinson, Lord Lloyd of Berwick, Lord Hoffman, Lord Hope of Craighead, and Lord Clyde (House of Lords Judgments - Alan Wibberly Building Limited v. Insley / Session 1998-99/ 29 April 1999) Lord Hoffman gave the leading judgment contained in paragraphs 3-24 of the Opinions of the Lords of Appeal, 29 April 1999. The other judges expressed their affirmation to Lord Hoffman's judgment (paragraphs 1, 2, 25 and 31) a.

An analysis of the conventions the soap opera genre Essay Example for Free

An analysis of the conventions the soap opera genre Essay In this essay I intend to explore the genre of Soap Opera and some of the conventions that determine the genre. The Soap Opera genre is defined as A serialized drama usually dealing with domestic problems. Eastenders and Coronation Street are prime examples of the Genre. Soap Operas originated in America in the late 1950s and started being shown in England in the late 1960s. Soap Operas are named after the sponsors of the shows were Soap Products. These shows were a marketing strategy to sell the soap products. The ratings for the 2 Soap Operas mentioned are constantly at the top of the list. The ratings for particular episodes in which a story line is thickening have been up to 10 million viewers watching one episode. Increasing popularity in this genre has provided a phenomenon in spin-off products such as magazines devoted to the soaps. Actors and actresses are becoming celebrities and are appearing on talk shows because of their increasing popularity. The Soap Opera Genre has its own identifiable conventions, some of which will be explored. My particular soap that I will be analyzing is Eastenders. The episode that I will be analyzing is the episode on Monday 25th of November 2002. The time this episode was on TV was 8:00pm. Eastenders has a great slot in the channel schedule. Prime time t. v. is from 7-9pm and Eastenders popularity has also come from the time it is broadcast. The episode is half an hour long. This soap opera is shown before the watershed, which means there are certain things, which cannot be shown. There is never any swearing and hardly any violence used. I selected this soap because it has been going on for over 30 years and is one of the most popular soaps in England. The story lines that are used in this episode are: Phil Mitchell wants to find out what the postcard from Lisa says. Laura and the Doctor are having a meeting to find who wrote the poison pen letters. In the scenes that I will be focusing on the conventions of character will now be explored. There are mostly characters that have a history and meaning they are more rounded characters. There are 2 or 3 stereotype characters. Phil Mitchell is a very aggressive person that few people like. When people that he doesnt like tell him what to do he gets angry and threatens them and doesnt care what trouble he can get in. When he talked to someone about a postcard that had been sent from Lisa he was very aggressive and demanded to read it. The other man said no and told him to stop interfering with his life. Phil told him maybe he would maybe he wouldnt. He does what ever he wants and doesnt care who he tramples along the way. He loves his mother and protects her. He thinks that he can control everybody in the square. He has got into trouble with the police before and is a recovering alcoholic. He has 2 children and when with them he is made to look as if he such a soft character and a loving father rather than what he is everywhere else. Different camera shots are used when filming Phil to make him look powerful and menacing. He is filmed to look as if he is more powerful than anybody else in the same room. He is one of the main characters of Eastenders and is there to cause trouble and tension in the soap. I will now analyze my chosen 5 minutes where there is tension and many conventions used. The 5 minutes that I have chosen are where some of the people from the square are having a meeting to try and find who is writing poison pen letters. As the tension builds up the scene changes to the pub breaking the tension and prolonging you from knowing what was going to come if the scene hadnt been changed. The camera shots used only show 1 or 2 peoples faces to let the viewer see the facial expression of the person. When the scene changes to the pub the camera shots change and a panning shot is used to distinguish who is in the pub. The shot stops to people having conversations in the pub. When the scene changes you can see the lighting is different. It gets darker but there is enough light to see the people and their expressions. The camera focuses in on one of the people when they have something to say. The camera at the beginning of the scene turns around showing all the people in the room but from then on the camera doesnt turn but cuts from person to person. As the scene gets to the end someone is walking in to the room hearing something that shouldnt have been heard. The camera changes back and forth from the person speaking, to the person walking into the room. Eventually when the person walks into the room the camera angle is changed and shows the person who walked into the room taller than anybody else making the rest of the people in the room feel small. The camera cuts very quickly to all the different peoples faces showing their surprise and emotion. The camera stays on the person who walked in on the people until she has finished what she has to say. Then the camera cuts back to the peoples faces. This gives the effect of the people being caught out and the person who wouldnt normally be in this situation the person who caught them out. I think that Soap Operas will be an important part in the TV industry for many years because it has domestic issues and provides entertainment for a whole variety of people and for most age groups. It will also be popular because it opens up many conversations on suggested story lines and what will happen next in the next episode. The soap opera has become more than a marketing strategy for selling soaps.